The Bedford County Chamber is excited to launch its REACH Total Resource Campaign,  with longtime Chamber member and community leader Brian Jeffries serving as Chair.

“The REACH gives businesses the chance to align their marketing with meaningful Chamber initiatives that support our members and community,” said President-CEO Kellie Goodman Shaffer.  “It’s about helping our members increase visibility, while delivering a return on investment, and deepening engagement with the audiences that matter most.”

Businesses of all sizes can participate, selecting opportunities that match their marketing goals—from event sponsorships to digital visibility.

“Small and large businesses alike can use this campaign to boost their presence while supporting impactful Chamber programs,” added Koren Woy Smith, Chamber Board Chair. REACH Campaign volunteers will begin their efforts – reaching out to businesses starting Tuesday, April 14th to share customized opportunities for involvement.”

“I’m honored to lead this initiative and look forward to what we’ll accomplish together,” added Jeffries.

The 8-week REACH Campaign will help transform Chamber operations, allowing the organization’s team more time and opportunities to serve the business community and provide the many benefits of Chamber sponsorships and marketing products, as the campaign will focus investment opportunities to this specific time frame, allowing the Chamber to promote its corporate sponsors throughout the rest of the year.