This year's Seminars:
Reed, Wertz and Roadman & Mary Write Now! Steps of Social Media: How to Best Promote Your Business on Facebook Twitter, etc. Social Media is a unique marketing tool that uses technology, but is all about PEOPLE & PASSION. Only 14% of people trust advertisements, 78% of people trust the recommendations of other consumers. People don’t care about your ad, they care what their friends think. As one of the top business leaders in our region, Reed, Wertz & Roadman uses social media on a daily basis to help bring customers to the resort and to Bedford County. Learn from their social networking experts about the best ways to use Facebook, Twitter and other media to get your message out and appeal to new and existing customers!
Mary Write Now! is a creative writing company which can help you make your message meaningful in the least number of words. Mary Beegle will help you make an impression, make an impact, and make customers want to react to your message!
10:20-11:05 am – FiberCom (TENTATIVE)
Cost saving trends in the telephony industry
while improving redundancy. Would you like local phone numbers in different cities, counties, or states, but still have your own receptionist / operator answer calls live in your local office? Would you like local phone numbers in a new market or region where your company is planning to expand? Would you like to know how your marketing dollars are working or what the ROI is for marketing campaigns for which you are spending hard-earned cash? If there are ever any outages on your phone lines, do you wait for service to be restored or do you have “real time” redundancy for both inbound and outbound calling? Should your firm move to IP only trunking or blend both technologies for the “best of both worlds”?
With “IP Trunking”, businesses can now obtain “dial-tone” with unlimited Long Distance calling included while saving significantly on monthly phone bills. The faster 2.0 internet speeds have opened many IP outside line options that were not available in the past. This option applies to clients from very small businesses to large enterprises.
Clyde Zimmerman, President of FiberCom, will share industry trends and look at “best practices” by answering questions relevant if your firm has only a few users or is a large enterprise. Clyde is an industry veteran with 20 years’ experience in the telephony industry. FiberCom has thousands of installed business phone systems ranging from applications with just a few phones to multi-site large enterprise voice networks.
11:10-11:45 am Wix Pix
Boring to Soaring! Cost effective ways to
Bring your Dead-on-Arrival web site to life! Statistics prove that a boring web site can actually suck neurons out of your brain, leaving you dumber than you were before. For your own safety, you need to be able to identify a boring site. Here’s a tip: If a web site contains pages and pages of material written like a high school textbook, with several poorly chosen clip-art photos, get ready to lose neurons! Like Dr. Frankenstein, we’ll show you how to cost-effectively breathe life into your dead site ... make it rise up and say, “Hi, stranger. New in town?”
In this seminar you’ll see how easy (and inexpensive) it is to add video, 360 panoramas, animations and other razzle dazzle to your web site. From a personalized avatar welcoming people to your site to virtual tours, we’ll explain how it’s done. We like to think Rolling Stone would write: “It’s the feel good seminar of the year...or at least of December 7th...in Bedford!” Don’t miss it!
11:45 pm – Working Lunch Sponsored by Kennametal
One-on-One Time with Presenters & Exhibitors
12:45-1:30 pm – CenturyLink
Being Business-Smart with Your Smart Phone Smart Phones are one of the most popular business tools in use today, keeping us connected through emails, web browsing, and much more. But how do you protect vital personal and business information while making the most of this on-the-go technology? CenturyLink, in cooperation with Verizon Wireless will present this important seminar – showing you how to be Smart when using your smart phone.
1:35-2:20 pm – Flashpoint Informatics
Cloud IT Technology Bridging the gap between cloud technology and managed hosting, Flashpoint Informatics offers a managed virtual hosting infrastructure. Hear from their experts about customized solutions available for businesses today, including a 99.99% service level agreement.
Also, custom software design, IT infrastructure management and consulting, and more.
2:30-3:15 pm –Pennsylvania Highlands Community College
& Art Costigan
Improving your photos using Adobe Photoshop Digital Photography today is a part of almost every aspect of business. Whether you are in HR, engineering, sales, finance or manufacturing, you probably use digital images in some way. Learn how to make them the best they can be using the new Adobe Photoshop products.
3:20-4:05 pm Pinnacle Computer Technologies
Making the Most of Microsoft Office 2010 & Windows 7 The latest Microsoft Office and Windows Software is here, and the experts at Pinnacle Computer Technologies will show you the in’s and out’s of the tools you can best use for your business! Also, learn about storing information on your own personal Sky Drive, and much more.
4:10-4:45 am - Global Network Solutions
Information and Computer Security Outlook for 2012 2011 saw a marked rise in computer crime and carefully crafted attacks aimed at stealing critical company information. Most notably was the RSA Corporation data breach that compromised the company’s popular tools for secure computer logins at over 25,000 companies world-wide. What can we expect in 2012? Learn how to deploy your IT resources to protect against new and emerging threats.
4:50 pm – PRIZE DRAWINGS – INCLUDING MICROSOFT SOFTWARE & MUCH MORE
Must Be Present to Win Door Prizes! 
